April 21st, 2010

Welcome!

Danyelle doesn’t exactly believe in fairies, but her skepticism hasn’t stopped an odd assortment of imaginary people from bullying her into writing their stories. This is the place in which she details her journey, talks about frogs, and harnesses the occasional dragon.
August 31st, 2010

Wednesday Blog Stuff :)

Welcome, Wednesday!

Just popping in on Tuesday night, because tomorrow’s going to be hectic crazy. >.<

First off, don’t forget to stop by Laura’s place for the new blog chain topic.

Second off, don’t forget to pick up this lovely little number hot off the presses. (And sadly, mind won’t be delivered for about a week longer. *mopes*) Your book is awesome, Kiersten. Congrats!

Third off, I’m guest posting over at the QueryTracker blog today (if today is Wednesday, 9am EST) So stop by, say hello, and pick you your complimentary cookie. (And yes, I mean complimentary. They all have something nice written on them with frosting. And, because I’m curious, what did yours say?) (And yes, these are imaginary, virtual cookies. But I’d still like to know. O:))

Fourth off, how’s your Wednesday going?

August 29th, 2010

Hope

Image courtesy of Smicko

Hope is a small creature with fragile wings that beat within every human heart.

But what is this creature that blinks blindly in the sunlight, newly born, and hungry?

It is a box wrapped in colorful paper and tied with a bow. It is the sunrise clearing the horizon and staining the sky rose and gold. It is the sunset that sets the sky on fire before all fades into the night. It is the sweet swelling of a mother’s womb. It is a smile in a sea of strangers. It is a tiny seed that holds a promise tucked safely within its shell. It is a whispered prayer. A forgotten song. A wisp of memory that unfurls into a dream.

Hope is a drop of water when the sun sears the eyes and sand cuts against the skin.

Hope is why stories exist.

They remind us that the now is as fragile as glass spun into slippers. And shows us that those delicate shoes not only last through a ball and hard marble steps, but they surpass bitterness, envy, and deception until the heart can find the love it fought for every second that it beat.

It reminds us that we were meant to fly, to soar high above, to glory in the beauty that is life. But every sky must at some time find itself smothered beneath a thick blanket of clouds that roars and hisses until the sky weeps hard, heavy tears. Hope reminds us that the sun shines still, even though its face is hidden. And sometimes the wind blows, batting us back and forth like dandelion fluff, not to destroy us, but to clear the sky.

Hope is what makes it possible to face a barren landscape where nothing stirs but soft waves of sand. It’s what gives us courage when we face the unknown ocean and can’t see through to the other side or to the bottom. It helps us grasp a stranger’s hand and pull them to safety. It holds us safe and secure when Death comes looking for us as he always does.

Because Hope gives us a voice when all else is silent. It gives us the strength to walk one more mile. It gives us the patience to build one more time. And it helps us to see the person in the sea of humanity, because it recognizes itself and the seed every person carries within themselves.

Hope carries the belief that we can sing with the sun, dance with the moon, laugh with the stars, and hold eternity in the cup of our hands–if only we allow it to grow.

What do you hope for?
August 15th, 2010

Ripples Part I: The Secret of Good Author Promotion

Image courtesy of Makau
Being an introvert, there are few things worse than asking complete strangers to do me a favor. In fact, I hate even asking close friends or family members for favors, because I know how hectic and crazy life can be. Not to mention that days have deadlines. (I’d like to have a talk with whoever decided that 24 hours a day was enough to get everything done. Housework begs to differ.)
But, now more than ever, it’s important for authors to get out there and promote their books. I shudder at this. Not because I don’t believe in my book–believe me, I wouldn’t be investing so many hours or so much of myself into it if I didn’t–but because I’m asking people to go out and spend money on my book when they could use it for something else. Like pizza. Or that shiny book they’ve been eyeing for a while and saving up for.
So even though this is so far out of my comfort zone it’s not even a minor planet (sorry, Pluto!) I’ve been looking around me and taking notes. I’ve watched how different authors have promoted their books and how the different approaches made me feel as a consumer.
And the one thing I learned that changed everything? Okay, there are a couple and they’re all 100% my own opinion:
It’s not about me. Honest it’s not. I don’t have a book to promote, but I do have a blog, and the two aren’t all that different. Instead of asking for money, I’m asking for your time–which is even more precious. People don’t keep coming back to hear about me go on and on and on about myself or my stories. In fact, those are the very blogs I avoid, because that sort of thing is like nails to a chalkboard to me. Not saying a person should never talk about themselves, but there are ways to do it without turning people off. The best way I’ve seen this done is when people relax and just be themselves. No fancy glitter, perfume, or fireworks involved. And that’s as it should be.

It’s not all about what you can do for me. It’s not. If the first example is like nails on chalkboards, this is like rubbing salt into a fresh paper cut. Forget about being a consumer, looking at this from a purely human perspective, if the only time I hear from someone is when they want me to rush out and buy whatever it is they’re selling, the Curmudgeon Within snorts in disbelief before hitting the delete button. (The only thing worse is when my name is on a long list of people that have been CC’ed the exact same email. That’s salt AND lemon juice.) I’ve learned the importance of personalizing the email–even if it’s just sending the same form email to people one person at a time rather than mass emailing–and only sending something like that to people I actually have a connection with. (This sounds a lot like querying. o.O) I love it when close friends let me know they have a book coming out, near strangers, not so much.

Which brings me to the second part of my point. Good promotion really has more to do with what I can do for you, my audience. Whether I’m asking for you to part with money or time, I need to have something of equal or greater value to give back to you. And hopefully it’s greater. Equal value might have people coming back; greater value will up the chances significantly. So this means that I need to be listening and paying attention to what my potential audience wants from me. Will I be able to please everyone? No. But I can give my best. (And for fellow perfectionists, my 100% is going to vary day by day.) I think if someone is really doing their best, their sincerity will shine through. People like people to be authentic.
Sure, contests, prizes, and that kind of thing might make people aware of you, but I’m not sure they have the staying power on their own to keep people coming during the quiet times. Being your best, authentic self is what does that. Because good promotion isn’t just looking at the short term, it’s looking at getting people to come back over and over again.
It’s about participation. Getting my name out there so people can find it means getting myself out there. It means spending my time and money on people whether it’s blogs or books. It means getting to know people and caring about them, helping them out when they need it. Not so I can get a shiny gold star sticker or more followers or comments, but because I really care and want to help. Because without those connections, having a book on the NYT Bestseller List would be a very cold comfort. How much better to celebrate among friends who are rooting for me and a big part of the reason I got there in the first place?

And if I had to condense everything I just said, it would be this:

Good, lasting promotion isn’t about product at all. It’s about seeing people as people, not as rungs of a ladder.

As always, I love to hear what you’re thinking about. What’s your take on good promotion?